Affiliated Researchers: Marketing

Affiliates are Penn Staters who have a connection to or an interest in the work of the Institute of Energy and the Environment.

Displaying 19 search result(s) for Marketing.

Min Ding


Bard Professor, Marketing
Top research keywords: Incentives, Conjoint Analysis, Willingness-to-pay, New Product Development, Consumer Preferences

Lisa Bolton


Professor, Marketing
Top research keywords: Marketing, Price Fairness, Remedies, Fairness, Conspicuous Consumption

Karen Page Winterich


Professor, Marketing
Top research keywords: Donation, Moral Identity, Power Distance, Self-construal, Brand Attitude

Daniel Willis


Stuckman Professor of Advanced Design Studies, Architecture
Top research keywords: Energy, Climate, Environmental Design, Ecodesign, Performance

Louisa Holmes


Associate Professor, Geography
Top research keywords: San Francisco, Young Adult, Bays, Nicotine, Cannabis

Mark Gagnon


Research Associate, Agricultural Economics, Sociology and Education
Top research keywords: Human Resources, Supervisors, Supervisory Personnel, Personnel, Cellular Agriculture

Allyson Muth


Assistant Research Professor, Ecosystem Science and Management
Top research keywords: Landowner, Private Forest, Forest Stands, Natural Resources, Quercus

Bing Pan


Professor, Recreation, Park and Tourism Management
Top research keywords: Tourism, Tourist, Search Engine, Marketing, Travel

Elizabeth Ransom


Associate Professor, School of International Affairs
Top research keywords: Food, Local Food Systems, Global Commodity Chains, Gender, Rural Communities

Michael G. Jacobson


Professor, Ecosystem Science and Management
Top research keywords: Landowners, Landowner, Sustainable Forestry, Economic Incentives, Agroforestry

Kathy Kelley


Professor, Plant Science
Top research keywords: Edible Flowers, Consumer Preferences, Wine, Purchasing, Gardeners

Lee Ahern


Associate Professor, Advertising and Public Relations
Top research keywords: News, Magazine, Gun Control, News Channel, News Value

Ashkan Negahban


Associate Professor of Engineering Management, Engineering Division (Great Valley)
Top research keywords: Agent-based Simulation, New Products, Hybrid Simulation, Problem-Based Learning, Sales

Anil Kumar Chaudhary


Associate Professor, Agricultural Economics, Sociology and Education
Top research keywords: Evaluation, Water Conservation, Irrigation, Programming, Education

Edward C. Jaenicke


Professor, Agricultural Economics, Sociology and Education
Top research keywords: Food, Organic Foods, Private Labels, Retail, Supermarkets

Ashley Schroeder


Assistant Professor, Recreation, Park and Tourism Management
Top research keywords: Travel, Tourism, Risk Perception, Social Media, Destination

Edouard Mensah


Postdoctoral Research Associate, Department of Agricultural & Resource Economics

Lisa Witzig


Director, Center for Security Research and Education

Robert D. Weaver


Professor, Agricultural Economics, Sociology and Education
Top research keywords: Innovation Capacity, Pesticides, Relationship Quality, Markets, Price