Affiliated Researchers: Marketing

Affiliates are Penn Staters who have a connection to or an interest in the work of the Institute of Energy and the Environment.

Displaying 18 search result(s) for Marketing.

Bing Pan


Professor, Recreation, Park and Tourism Management
Top research keywords: Tourism, Search Engine, Tourists, China, Destination Marketing

Min Ding


Bard Professor, Marketing
Top research keywords: Conjoint Analysis, Conjoint, Performance Prediction, Consumer Preferences, Audio Data

Karen Page Winterich


Professor, Marketing
Top research keywords: Moral Identity, Brand Attitude, Power Distance Belief, Self-construal, Self-Construals

Daniel Willis


Stuckman Professor of Advanced Design Studies, Architecture
Top research keywords: Energy, Climate, Environmental Design, Ecodesign, Performance

Mark Gagnon


Research Associate, Agricultural Economics, Sociology and Education
Top research keywords: Human Resources, Supervisors, Supervisory Personnel, Personnel, Cellular Agriculture

Allyson Muth


Assistant Research Professor, Ecosystem Science and Management
Top research keywords: Landowner, Landowners, High Grading, Microtargeting, Quercus

Elizabeth Ransom


Associate Professor, School of International Affairs
Top research keywords: Food Systems, Botswana, Food Insecurity, Food Security, Livestock

Louisa Holmes


Associate Professor, Geography
Top research keywords: Older Adults, Young Adults, Narcotic Drugs, San Francisco Bay Area, San Francisco

Jeffrey Hyde


Director of Extension and Associate Dean, Agricultural Economics, Sociology and Education
Top research keywords: Dairy Farm, Maize, Wine, Pennsylvania, Cow

Kathy Kelley


Professor, Plant Science
Top research keywords: Wine, Pennsylvania, Consumer Preferences, Edible Flower, Edible Flowers

Lisa Bolton


Professor, Marketing
Top research keywords: Price, Price Fairness, Consumer Response, Price Increase, Consumer Behavior

Lee Ahern


Associate Professor, Advertising and Public Relations
Top research keywords: Environmental Advertising, Communication Campaign, Advertising, National Geographic Magazine, Narrative

S. Shyam Sundar


Distinguished Professor, Film-Video and Media Studies
Top research keywords: Interactivity, Customization, User Experience, Artificial Intelligence, Between-subject

Edward C. Jaenicke


Professor, Agricultural Economics, Sociology and Education
Top research keywords: Private Label, United States, Diet Quality, Organic Food, Household Level

Ashley Schroeder


Assistant Professor, Recreation, Park and Tourism Management
Top research keywords: Tourism, Risk Perception, Tourists, Social Media, Crisis Communication

Edouard Mensah


Postdoctoral Research Associate, Department of Agricultural & Resource Economics

Lisa Witzig


Director, Center for Security Research and Education

Robert D. Weaver


Professor, Agricultural Economics, Sociology and Education
Top research keywords: Innovation Capacity, Pesticides, Relationship Quality, Markets, Price