Research Summary
Judgment and decision-making by managers and consumers, with substantive interests in new products, pricing, risk perceptions, health marketing, marketing strategies and consumer spending and finances.
In the News
Research Keywords
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Recent Publications
A common-sense commentary on religious values and consumer behavior
Bolton, L. E., 2025, (Accepted/In press) In: Journal of Consumer Psychology.Research output: Contribution to journal › Article › peer-review
The Prosocial Ambassador Effect: Adopting an Ambassador Role Increases Sustainable Behavior
Hassler, C. M. K., Mende, M., Scott, M. L. & Bolton, L. E., Jan 2025, In: Journal of Marketing. 89, 1, p. 19-38 20 p.Research output: Contribution to journal › Article › peer-review
Simple Morning and Complex Night: Time of Day and Complex Sensory Experiences
Luo, A., Mattila, A. S. & Bolton, L. E., May 2025, In: Journal of Service Research. 28, 2, p. 246-261 16 p.Research output: Contribution to journal › Article › peer-review
Conspiracy Beliefs and Consumption: The Role of Scientific Literacy
Allred, N. & Bolton, L. E., Dec 1 2024, In: Journal of Consumer Research. 51, 4, p. 656-678 23 p.Research output: Contribution to journal › Article › peer-review
People, Peace, Prosperity, and the Planet: A Journey toward Sustainable Development in Consumer Research
Mende, M., Borah, A., Scott, M. L., Bolton, L. E. & Lee, L., Jun 1 2024, In: Journal of Consumer Research. 51, 1, p. 91-103 13 p.Research output: Contribution to journal › Article › peer-review
How Do Consumers React to Production Waste?
Xu, H. & Bolton, L. E., Aug 1 2024, In: Journal of Consumer Research. 51, 2, p. 212-237 26 p.Research output: Contribution to journal › Article › peer-review
Disorder in secondhand retail spaces: The countervailing forces of hidden treasure and risk
Ross, G. R., Bolton, L. E. & Meloy, M. G., Mar 2023, In: Journal of Retailing. 99, 1, p. 136-148 13 p.Research output: Contribution to journal › Article › peer-review
Commentary: Food and Food Waste: Spinning a Two-Sided Coin
Bolton, L. E. & Reczek, R. W., Apr 2022, In: Journal of Public Policy and Marketing. 41, 2, p. 141-143 3 p.Research output: Contribution to journal › Comment/debate › peer-review
Introduction to special issue on behavioral pricing
Chen, H. P., Hardesty, D., Rao, A. & Bolton, L. E., Jan 2021, In: Journal of the Association for Consumer Research. 6, 1, p. 4-9 6 p.Research output: Contribution to journal › Editorial › peer-review
To Err Is Human(-oid): How Do Consumers React to Robot Service Failure and Recovery?
Choi, S., Mattila, A. S. & Bolton, L. E., Aug 2021, In: Journal of Service Research. 24, 3, p. 354-371 18 p.Research output: Contribution to journal › Article › peer-review
How Does Religion Affect Consumer Response to Failure and Recovery by Firms?
Hyodo, J. D. & Bolton, L. E., Feb 1 2021, In: Journal of Consumer Research. 47, 5, p. 807-828 22 p.Research output: Contribution to journal › Review article › peer-review
Disorder and Downsizing
Ross, G. R., Meloy, M. G. & Bolton, L. E., Apr 1 2021, In: Journal of Consumer Research. 47, 6, p. 959-977 19 p.Research output: Contribution to journal › Article › peer-review
How Do Consumers React to Company Moral Transgressions? The Role of Power Distance Belief and Empathy for Victims
Xu, H. F., Bolton, L. E. & Winterich, K. P., Jun 1 2021, In: Journal of Consumer Research. 48, 1, p. 77-101 25 p.Research output: Contribution to journal › Article › peer-review
Why do consumers think it is fair to pay more when buying from producers versus retailers?
Gonzales, G. E., Bolton, L. E. & Meloy, M. G., Mar 1 2020, In: Marketing Letters. 31, 1, p. 31-35 5 p.Research output: Contribution to journal › Article › peer-review
Mixed signals? Decoding luxury consumption in the workplace
Lee, S. & Bolton, L. E., Sep 2020, In: Journal of Business Research. 117, p. 331-345 15 p.Research output: Contribution to journal › Article › peer-review