Affiliated Researchers: Social Marketing

Affiliates are Penn Staters who have a connection to or an interest in the work of the Institute of Energy and the Environment.

Displaying 7 search result(s) for Social Marketing.

Allyson Muth


Assistant Research Professor, Ecosystem Science and Management
Top research keywords: Landowner, Landowners, High Grading, Microtargeting, Quercus

Karen Page Winterich


Professor, Marketing
Top research keywords: Moral Identity, Brand Attitude, Power Distance Belief, Self-construal, Self-Construals

Bing Pan


Professor, Recreation, Park and Tourism Management
Top research keywords: Tourism, Search Engine, Tourists, China, Destination Marketing

Louisa Holmes


Associate Professor, Geography
Top research keywords: Older Adults, Young Adults, Narcotic Drugs, San Francisco Bay Area, San Francisco

Jeffrey Hyde


Director of Extension and Associate Dean, Agricultural Economics, Sociology and Education
Top research keywords: Dairy Farm, Maize, Wine, Pennsylvania, Cow

Ashley Schroeder


Assistant Professor, Recreation, Park and Tourism Management
Top research keywords: Tourism, Risk Perception, Tourists, Social Media, Crisis Communication

Lee Ahern


Associate Professor, Advertising and Public Relations
Top research keywords: Environmental Advertising, Communication Campaign, Advertising, National Geographic Magazine, Narrative